Major projects that are game changers
Multiply your efforts without draining your resources
Defining your mission is one thing, figuring out how you are going to accomplish it is a whole other project.
Most ministries, similar to businesses, begin with executing what works. Often this looks like piece meal initiatives that work for a season. Soon, ministries realize there is no unified approach to what they are trying to accomplish. Their analytics have no strategy. They do not really understand the needs of their audience. Members and donors have no real "customer journey" as they experience the ministry, and "vision and mission" are words left on the About Us page of the website.
We intimately understand these frustrations and help to strategically unite the organization and provide solutions to execute on mission and vision.
What do these projects cover?
Based on your ministry's mission, we focus on growth initiatives and customer journeys. We also do a deep dive into your current 'customer experience' and make recommendations for new pathways, content, technologies, and processes based on your audience needs and the technology needed to execute the initiatives.
Deliverables:
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Identify the market and the need of the market through innovation process, so that you can serve their need and build trust.
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A strategic roadmap to reach the next generation based on the need. We provide a strategic document outlining the goals and specific initiatives, as well as a journey map to handle your audiences journeys.
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Identify product/programs needed to connect and engage your audience. This involves the tech, marketing strategy, and tactics. You will get a strategic document and journey map.